Digg != Ubuntu?
***UPDATE*** Well, we have our answer to the question at the end of this article: this story lasted all of about 12 hours on digg.com before being unceremoniously buried…
Is “Ubuntu” a dirty word on popular site digg.com? After a pair of my articles were submitted, I checked the stories at the Digg site and noticed a user had voted to bury both of them. The comments indicated the inclusion of the term “Ubuntu” was deemed spam by this user, and served as the reason for the bury vote.
I left a comment in response but received no reply, so visited the user’s profile. Here’s what I found:
As you can see, this user seems to consider any mention of Ubuntu as spam.
I’d noticed similar behavior in the comments of other posts about Ubuntu, so that got me thinking: is there an anti-Ubuntu bias in Digg? I decided to find out.
Here’s how I went about it: I searched for “Ubuntu”, made a note of the total number of pages of search results, then searched for the same term, only I clicked “include buried stories” and again noted the number of pages of search results returned. Then, for comparison, I used the same methodology on the following search terms:
Here’s a chart showing the results – percentages represent percentage of pages of stories buried versus all pages of stories, buried or otherwise:
As you can see, a higher percentage of Ubuntu stories gets buried than Microsoft, OS-X, Vista or any of the nine other search terms used.
14.47% of stories containing “Ubuntu” are buried. This compares to 7.99% of “Vista” stories buried.
Note that both “Mac” and “Debian” aren’t really useful for comparison purposes: “Mac” picks up articles containing “Big Mac” or other terms unrelated to the Apple Mac, while many stories containing “Debian” also include “Ubuntu”.
Here are the results showing the raw data:
|Digg Buried Story Analysis by Search Term|
|Search Term||Pages of Reults (Don’t Show Buried)||Pages of Results (Show Buried)||# of Pages of Results Burried||% of Stories Buried|
|Date of Survey:||March 29, 2008; 13:54 – 14:09 PST|
|Criteria:||Search “Title and Description”; “All Stories”|
|*”Mac” is not a reliable search term, as it includes a significant number of results unrelated to the Apple Mac (ie “Big Mac”).|
|**”Debian” is not a reliable search term, as it includes a significant number of results which include “Ubuntu”.|
Comparison of “Ubuntu” search results with and without buried stories shown:
We’ll see how long this story lasts on Digg!