the LYNCH report

The Power of Clear Insight

$33 million down the drain in a day? We Test Drive Yuil…

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Just a day after Cuil’s ill-fated release, a new parody site, Yuil, has appeared on the search scene. Featuring an identical look to Cuil (but a non-existent privacy policy – does that mean we have none?), we decided to put Yuil through the same paces we put Cuil. Spoiler: Yuil easily outperformed Cuil.

Here’s a side-by-side comparison…

The Look

Sleek, minimalist, dark and ominous: Yuil looks…er…Cuil…

Hmmm....we've seen this interface before...

Hmmm....we've seen this interface before...

A search for "cnn" brings up the expected results. Relevance slightly better than Cuil.

A search for "cnn" brings up the expected results. Relevance slightly better than Cuil.

Gone is the out-of-place box on the right of the screen with related searches. That’s fine with us. No tabs either. That’s OK: we’ll trade relevant results for no tab-iness anyday…

Now for the test that soured us on Cuil: a search for “cuil”:

"cuil.com" is the first result returned in a search for "cuil". And we love the completely irrelevant picture, a la all the Cuil results - well done!

No problems here: "cuil.com" is the first result returned in a search for "cuil". And we love the completely irrelevant picture, a la ALL the Cuil results - well done!

How about a search for the LYNCH report? Cuil irritated us pretty good on that test yesterday. Let’s try a piece of our address, “westcoastsuccess”…

There we are, front and center - perfect!

There we are, front and center - perfect!

Finally, the test that got Cuil on our blacklist: can we access page two of the search results?

A second page of search results! $33 million in venture capital couldn't accomplish that on Cuil!

A second page of search results! $33 million in venture capital couldn't accomplish that on Cuil!

Well, we’re sold! Yuil is now the official search engine of the LYNCH report…

Written by westcoastsuccess

July 30, 2008 at 4:49 pm

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